{"id":25,"count":5,"description":"","link":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/","name":"Digital Strategy","slug":"digital-strategy","taxonomy":"category","parent":50,"meta":[],"yoast_head":"\nDigital Strategy - Keith Bloom<\/title>\n<meta name=\"description\" content=\"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Strategy - Keith Bloom\" \/>\n<meta property=\"og:description\" content=\"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Keith Bloom\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@keithwbloom\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/category\\\/digital-strategy-and-ai\\\/digital-strategy\\\/\",\"url\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/category\\\/digital-strategy-and-ai\\\/digital-strategy\\\/\",\"name\":\"Digital Strategy - Keith Bloom\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/#website\"},\"description\":\"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/category\\\/digital-strategy-and-ai\\\/digital-strategy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/category\\\/digital-strategy-and-ai\\\/digital-strategy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital Strategy and AI\",\"item\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/category\\\/digital-strategy-and-ai\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Digital Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/#website\",\"url\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/\",\"name\":\"Keith Bloom Creative\",\"description\":\"Tinkerer. Strategist. Builder of Things That Last.\",\"publisher\":{\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/#\\\/schema\\\/person\\\/7a473fe325772e73a9f69b2362dbf5dd\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/#\\\/schema\\\/person\\\/7a473fe325772e73a9f69b2362dbf5dd\",\"name\":\"Keith Bloom\",\"pronouns\":\"he\\\/him\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/IMG_4694.jpeg\",\"url\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/IMG_4694.jpeg\",\"contentUrl\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/IMG_4694.jpeg\",\"width\":477,\"height\":481,\"caption\":\"Keith Bloom\"},\"logo\":{\"@id\":\"https:\\\/\\\/keithbloom.com\\\/creative\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/IMG_4694.jpeg\"},\"description\":\"Keith Bloom is a Washington, DC-based creative strategist, brand counselor, and Wharton Executive Education-credentialed Chief Strategy Officer with more than 30 years of experience across consumer, corporate, healthcare, financial services, real estate, and technology sectors. He founded and led The Bloom Agency, an award-winning Washington, DC creative and interactive agency, before spending 14 years at Cisco Systems as Enterprise Business Architect and Technical Product Owner \u2014 building global programs across markets in Asia, Europe, North Africa, and the Americas. He is the creator of the CubeSmart brand visual identity and has earned multiple ADDY Gold, AIGA 50, and ADCNY recognition for creative excellence. He holds Cisco AI Business Practitioner (AIBIZ) and AI Technical Practitioner (AITECH) certifications and is actively engaged in applied research in agentic AI systems and their applications to communications strategy and brand intelligence. He currently serves on the board of Velocity Bicycle Cooperative, a Washington, DC-area 501(c)(3).\",\"sameAs\":[\"http:\\\/\\\/keithbloom.com\",\"www.facebook.com\\\/keithwbloom\",\"www.instagram.com\\\/keithwbloom\\\/\",\"www.linkedin.com\\\/in\\\/keithwbloom\\\/\",\"https:\\\/\\\/x.com\\\/keithwbloom\",\"www.youtube.com\\\/@keithwbloom1\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Strategy - Keith Bloom","description":"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/","og_locale":"en_US","og_type":"article","og_title":"Digital Strategy - Keith Bloom","og_description":"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.","og_url":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/","og_site_name":"Keith Bloom","twitter_card":"summary_large_image","twitter_site":"@keithwbloom","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/","url":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/","name":"Digital Strategy - Keith Bloom","isPartOf":{"@id":"https:\/\/keithbloom.com\/creative\/#website"},"description":"Observations on enterprise strategy, organizational transformation, and the gap between strategy and execution \u2014 from thirty years of applied creative and enterprise leadership experience.","breadcrumb":{"@id":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/#breadcrumb"},"inLanguage":"en-US"},{"@type":"BreadcrumbList","@id":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/digital-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/keithbloom.com\/creative\/"},{"@type":"ListItem","position":2,"name":"Digital Strategy and AI","item":"https:\/\/keithbloom.com\/creative\/category\/digital-strategy-and-ai\/"},{"@type":"ListItem","position":3,"name":"Digital Strategy"}]},{"@type":"WebSite","@id":"https:\/\/keithbloom.com\/creative\/#website","url":"https:\/\/keithbloom.com\/creative\/","name":"Keith Bloom Creative","description":"Tinkerer. Strategist. Builder of Things That Last.","publisher":{"@id":"https:\/\/keithbloom.com\/creative\/#\/schema\/person\/7a473fe325772e73a9f69b2362dbf5dd"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/keithbloom.com\/creative\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/keithbloom.com\/creative\/#\/schema\/person\/7a473fe325772e73a9f69b2362dbf5dd","name":"Keith Bloom","pronouns":"he\/him","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/keithbloom.com\/creative\/wp-content\/uploads\/2026\/03\/IMG_4694.jpeg","url":"https:\/\/keithbloom.com\/creative\/wp-content\/uploads\/2026\/03\/IMG_4694.jpeg","contentUrl":"https:\/\/keithbloom.com\/creative\/wp-content\/uploads\/2026\/03\/IMG_4694.jpeg","width":477,"height":481,"caption":"Keith Bloom"},"logo":{"@id":"https:\/\/keithbloom.com\/creative\/wp-content\/uploads\/2026\/03\/IMG_4694.jpeg"},"description":"Keith Bloom is a Washington, DC-based creative strategist, brand counselor, and Wharton Executive Education-credentialed Chief Strategy Officer with more than 30 years of experience across consumer, corporate, healthcare, financial services, real estate, and technology sectors. He founded and led The Bloom Agency, an award-winning Washington, DC creative and interactive agency, before spending 14 years at Cisco Systems as Enterprise Business Architect and Technical Product Owner \u2014 building global programs across markets in Asia, Europe, North Africa, and the Americas. He is the creator of the CubeSmart brand visual identity and has earned multiple ADDY Gold, AIGA 50, and ADCNY recognition for creative excellence. He holds Cisco AI Business Practitioner (AIBIZ) and AI Technical Practitioner (AITECH) certifications and is actively engaged in applied research in agentic AI systems and their applications to communications strategy and brand intelligence. He currently serves on the board of Velocity Bicycle Cooperative, a Washington, DC-area 501(c)(3).","sameAs":["http:\/\/keithbloom.com","www.facebook.com\/keithwbloom","www.instagram.com\/keithwbloom\/","www.linkedin.com\/in\/keithwbloom\/","https:\/\/x.com\/keithwbloom","www.youtube.com\/@keithwbloom1"]}]}},"_links":{"self":[{"href":"https:\/\/keithbloom.com\/creative\/wp-json\/wp\/v2\/categories\/25","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/keithbloom.com\/creative\/wp-json\/wp\/v2\/categories"}],"about":[{"href":"https:\/\/keithbloom.com\/creative\/wp-json\/wp\/v2\/taxonomies\/category"}],"up":[{"embeddable":true,"href":"https:\/\/keithbloom.com\/creative\/wp-json\/wp\/v2\/categories\/50"}],"wp:post_type":[{"href":"https:\/\/keithbloom.com\/creative\/wp-json\/wp\/v2\/posts?categories=25"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}